Search Engine Optimization (SEO) is the organic way of improving traffic and it is achieved by ranking high in SERP. ON-Page and OFF-Page are the two techniques to achieve the best SEO strategy.

Read all about advanced On-Page SEO Tactics to be followed in 2020

Do these 10 blacklining - Off-Page SEO Techniques to get ranked best in SERP.

I would like to share my experience with building authoritative backlinks. All our SEO folks know that our industry is something challenging and gets updated almost 500 times a year. The Off-Page strategy completely changed in the last few years. Revolution of artificial intelligence paved a way for a real-time penguin.

Keep in mind while building links (from my experience)

• Create Backlinks to humans not for Search engine ranking
• Don’t buy or exchange links, it will affect badly on your ranking
• Plan link building strategy in regular manner, don't give breakthrough once you started
• Maintain the ratio of 7:3 in do-follow and no-follow links. (Be neutral never stick only in do-follow links)
• Get manual verified links than automate
• Focus on local SEO
• Develop links related to niche
• Participate in niche forums

Advanced OFF-Page strategy to be followed in 2020

Question & Answer

Sharing knowledge makes you wittier. Try to give relevant and useful answers to all niche related queries. Check out these handpicked high DA (Domain authority) question and answer websites which not only help you out to get backlinks but by using these handy resources you can increase website or blog traffic easily. Users will click your site if they like your explanation. Don't spam these websites

Social Bookmarking

Social Bookmarking is one of the ways to save and manage your “bookmarks” of websites or web pages. Users can share their bookmarks with the public and can be viewed by other members of that particular community / website. Most of the SB sites have the option to share their bookmarked pages in all popular social Media which can pass more link juice to our pages. Targeting keywords are easier by tagging option. Faster indexing, more visitors and qualified visitors are some benefits of social bookmarking.

Here is the handpicked social bookmarking sites from tripanto

Image sharing

No doubt that image sharing gets you quality traffic and high authority backlinks. Image Sharing sites are free resources and options are endless, one can bookmark images from website or blog. It also increase appearance in search results (Image search). In simple words, following Image Sharing sites are very helpful in making your website popular.

tripanto's thought

Create memes related to your domain as it is a trend and also attention seeking. Share it in the following image sharing sites.

Web2.0

tripantos favorite off page tactics - Web 2.0 are publisher type of sites that allow the user to create their pages/ blogs/topic with a unique URL and unlimited hyperlinks. Users have complete control over content and link generation.

Web 2.0 has made it a lot easier for people to create webpages, no need of any experience in HTML, CSS or any other coding.

Web 2.0 sites are very crucial for SEO having a great impact on search engine ranking. To get the benefit from Web2.0 site, submit high quality / relevant content with minimum 600 words with proper title, keywords and images. Following Web 2.0 has higher PR compare to other site and get better traffic with a quality backlink.

tripanto’s tip

Update quality content at least 3-4 times in a month and bookmark those pages regularly. You can notice 7-10% increase in referral traffic.

Blog commenting

It is one of the oldest link building technique and now it is considered as Grey Hat SEO strategy. Trust me, you can comment 10-15 times a month, the search will not penalize you.

By using this search term “add comment” + your keyword get all relevant niche sites accepting comments. Make Sure to thanks give blogger and mention your link for more content.

Infographic Submission

Infographic submission is the most effective and trending technique used in Search Engine Optimization (SEO). It consists of a graphical representation of data’s and information. These infographics are increasingly used on the internet for the purpose of sharing knowledge/ information and for driving quality traffic to the website also. With the help of stunning graphics and informative data like charts and statistics, you can create an appealing infographic for free. Use pictochart or canva to develop free infographics.

Please note, Infographics should not be used only for the sake of link building strategy. Usually, such infographics are not productive and not executed in a proper way.

Document sharing

PDF submission may have a positive impact on search engine rankings, especially if you offer relevant content that is likely to be downloaded and shared. Document sharing is not the technique which gives strongest backlinks, but still good for increasing visibility and diversifies backlink profile.

These document sharing websites have grown very large, and have a lot of inbound links. It means document sharing websites have high Domain Authority and often rank very well in the search engines for targeted keyword phrases.

Upload your keyword-based articles to the following document sharing sites

Directory Submission

In recent years, Directory Submissions have low priority, compared to other OFF-Page SEO techniques. Backlinks are always essential for websites to rank well, but always count on the quality of the links than quantity.

Google uses quality directories in its algorithm to calculate SERP ranking. And moreover, manually verified directory sites are very useful for ranking.

Classified Ad submission

Classified submission is one of the best local SEO OFF-PAGE strategy. Paid classified ads can boost your products / service exposure at a very feasible cost, they usually cost you cheaper compared to other marketing strategies.

Free classified ads are very important as it gives you an opportunity in the local online marketing business. Classified listing is usually used to generate relevant leads and increase CTR. Most websites allow you to post the content with backlinks and thus immediately generates sales inquiry within hours of being posted.

Profile Creation

It's a process of registering an account with the business / individual name on different websites including Forums, E-commerce sites, Video sites, image sharing sites, etc.

Giving business details in it and website link in that profile page from which we can get a backlink to our website. Profile creation is the one of effective technique to get better quality backlinks.

Search engines see them as sites of highly trustworthy. And accordingly, having a link back to your site from these profile sites will help you to pass link Juice. Try to create a profile from the following list, a significant boost in ranking will take place.